HH Athletes — Online training and nutrition coaching

HH Athletes

Hurtado's Hybrid Athletes/

Approximately 5.7 billion people on the planet fall short of their physical potential.

Our mission is to reduce that number.

The team

We work with you

Father and son. Over 25 years of expertise and the most advanced technology, working for you.

Naiche Hurtado, co-founder and head strength & conditioning coach at HH Athletes — 01
Naiche Hurtado
Co-founder · Strength & conditioning coach
25+ years
Former bodybuilder
Junior world #1

Eidan Hurtado, co-founder and strength & conditioning coach at HH Athletes — 02
Eidan Hurtado
Co-founder · Strength & conditioning coach
Hybrid training
Data and systems
Triathlete

25+

Years of experience

2,500+

Athletes transformed

97%

Success rate

02Our system

Four things
that are non-negotiable.

It doesn't matter which modules you activate or where you're starting from. This is built into every coaching plan, always.

Focused athlete doing ab work, individualized training

01 / 04

Nothing generic

No plan comes from a template. Before we program a single set, we measure where you're starting from: your history, injuries, schedule, and what you can truly sustain.

Person checking the data on a sports watch

02 / 04

Everything is measured

Loads, paces, watts, rest, and body weight. Every week has a reason behind it, and the numbers are there to prove it or to correct us.

Plates of real food with protein and vegetables

03 / 04

Eat to perform

Nutrition that supports your training and your life at the same time. If you can't keep it up for six months, it's no good to us: we don't want you to just hold out, we want it to stick.

Group of athletes running together at sunrise

04 / 04

You never train alone

Naiche and Eidan on top of your plan, not behind a form. Whatever needs adjusting gets adjusted, whenever it's needed, and you're told why.

03Training modules

We don't give you a plan.
We build you a system.

Your coaching is made up of modules that are activated based on what you need. One, two, or all three at once. Each one measures its own work with the rigor of its sport, and all of them know what the others are doing.

Athlete starting a deadlift with an Olympic barbell

Module 01

STRENGTH

Iron doesn't negotiate.

Module 02

RUNNING

The aerobic engine, measured.

Two cyclists riding along a coastal road

Module 03

CYCLING

Watts, or it's not training.

And the system keeps growing.

See modules

The ecosystem

Beyond training.

Accessibility, convenience, efficiency, and community. All of it, on your devices and in your cloud. — We're with you wherever you go

The investment

Step up

No fear: investing in your health and well-being is non-negotiable.

6-month coaching

The most effective option for a complete transformation.

€580.00/ 6 months

≈ $647.98

Billed every 6 months

· You save €140.00

A plan tailored to you
Multiple nutrition options
Direct contact with us
Weekly follow-up
Exclusive app access
Cutting-edge technology in your plan
Digital HH Diploma

Limited spots.

I accept the terms of sale and the privacy policy, and I request that my coaching start immediately.

What our athletes say

Estoy muy contenta con los cambios que he notado en mi cuerpo, también estoy más positiva y me gusta cuando me veo al espejo.

Original in Spanish

Adriana Pérez Pacheco

My experience with this training has been quite positive, since I kept noticing more changes in my body and my strength, which makes me want to perform, improve, and keep progressing more and more.

Translated from Spanish

Héctor Romero Pérez

Naiche has been with me throughout my athletic journey for more than 6 years, adapting to every discipline I've practiced. For me, Naiche is the best professional out there, without a doubt.

Translated from Spanish

Carol Puente

After many years of training with you, I can say I haven't just had a great coach, but a friend too. I'd recommend training with you to anyone, not only for your professionalism, but for the person you are.

Translated from Spanish

David Magan

The app has really surprised me. I haven't been using it for long and I'm very happy with it: it's practical, visual, and intuitive. It helps me keep track of my weights and rest periods. I'm here to stay.

Translated from Spanish

Adrian Plou Erena

Working with Naiche is one of the best things I could have done. Everything in the diets, workouts, and plans has a reason behind it. Without a doubt, everything Naiche does is synonymous with excellence.

Translated from Spanish

Francisco Planas

I've known Naiche for more than 10 years, and Naiche has been with me through every stage: bodybuilding, functional fitness, and now firefighting. 100% committed to your health. Today, and always, I'd choose Naiche.

Translated from Spanish

Manu

Six months in. I've lost 24 lb (11 kg). Nothing more to add.

Translated from Spanish

Marcos Delgado

At first I didn't believe any of it. But with Naiche and Eidan it was different from the very first month. They adjusted everything when I injured my shoulder. Right now I'm in the best shape of my 38 years.

Translated from Spanish

Inés Ruiz Cano

What surprised me most was how quickly I noticed changes. Not even two months. The plan fits your real life, not the other way around.

Translated from Spanish

Alejandro Vidal

No hype, no impossible promises. The follow-up is rigorous and the adjustments are constant. The results are a direct consequence of that.

Translated from Spanish

Carmen Sánchez-Morales

From an XL to a size M in 5 months. My coworkers keep asking me what I've done. The answer is simple: a well-built plan and consistency.

Translated from Spanish

Rober

Within a week everything was clear, and within a month I'd seen enough results to never look back. The follow-up is better than any in-person trainer I've ever had.

Translated from Spanish

Lucía Hernández Mora

I started in January. Now I run 10K without stopping. Before, I couldn't even make it to 2K.

Translated from Spanish

S. Molina

With Naiche and Eidan, for the first time I have a plan that respects my time — as a mom, at work, and for myself. Three months later, I'm not the same person.

Translated from Spanish

Natalia Bravo

I open the app, I know what's next, I do it, and I log it. No doubts, no improvising. For me, with a million things on my mind, that's the difference between doing it and not doing it.

Translated from Spanish

Fernando L.

I'm a doctor, and I'm in the habit of questioning everything. I checked every instruction, looking for the evidence behind it. And it was there. The scientific rigor of the programming is what kept me going.

Translated from Spanish

Andrés Moreno Vega

I work in consulting: constant travel, impossible hours. Four months in, and I haven't missed a single important workout.

Translated from Spanish

Cris Abad

Estoy muy contenta con los cambios que he notado en mi cuerpo, también estoy más positiva y me gusta cuando me veo al espejo.

Original in Spanish

Adriana Pérez Pacheco

My experience with this training has been quite positive, since I kept noticing more changes in my body and my strength, which makes me want to perform, improve, and keep progressing more and more.

Translated from Spanish

Héctor Romero Pérez

Naiche has been with me throughout my athletic journey for more than 6 years, adapting to every discipline I've practiced. For me, Naiche is the best professional out there, without a doubt.

Translated from Spanish

Carol Puente

After many years of training with you, I can say I haven't just had a great coach, but a friend too. I'd recommend training with you to anyone, not only for your professionalism, but for the person you are.

Translated from Spanish

David Magan

The app has really surprised me. I haven't been using it for long and I'm very happy with it: it's practical, visual, and intuitive. It helps me keep track of my weights and rest periods. I'm here to stay.

Translated from Spanish

Adrian Plou Erena

Working with Naiche is one of the best things I could have done. Everything in the diets, workouts, and plans has a reason behind it. Without a doubt, everything Naiche does is synonymous with excellence.

Translated from Spanish

Francisco Planas

I've known Naiche for more than 10 years, and Naiche has been with me through every stage: bodybuilding, functional fitness, and now firefighting. 100% committed to your health. Today, and always, I'd choose Naiche.

Translated from Spanish

Manu

Six months in. I've lost 24 lb (11 kg). Nothing more to add.

Translated from Spanish

Marcos Delgado

At first I didn't believe any of it. But with Naiche and Eidan it was different from the very first month. They adjusted everything when I injured my shoulder. Right now I'm in the best shape of my 38 years.

Translated from Spanish

Inés Ruiz Cano

What surprised me most was how quickly I noticed changes. Not even two months. The plan fits your real life, not the other way around.

Translated from Spanish

Alejandro Vidal

No hype, no impossible promises. The follow-up is rigorous and the adjustments are constant. The results are a direct consequence of that.

Translated from Spanish

Carmen Sánchez-Morales

From an XL to a size M in 5 months. My coworkers keep asking me what I've done. The answer is simple: a well-built plan and consistency.

Translated from Spanish

Rober

Within a week everything was clear, and within a month I'd seen enough results to never look back. The follow-up is better than any in-person trainer I've ever had.

Translated from Spanish

Lucía Hernández Mora

I started in January. Now I run 10K without stopping. Before, I couldn't even make it to 2K.

Translated from Spanish

S. Molina

With Naiche and Eidan, for the first time I have a plan that respects my time — as a mom, at work, and for myself. Three months later, I'm not the same person.

Translated from Spanish

Natalia Bravo

I open the app, I know what's next, I do it, and I log it. No doubts, no improvising. For me, with a million things on my mind, that's the difference between doing it and not doing it.

Translated from Spanish

Fernando L.

I'm a doctor, and I'm in the habit of questioning everything. I checked every instruction, looking for the evidence behind it. And it was there. The scientific rigor of the programming is what kept me going.

Translated from Spanish

Andrés Moreno Vega